NetShops Acquires RadarBusters

Back in 1977, at twenty seven years old, I started my law enforcement career with the Maricopa County Sheriff’s Office in Phoenix Arizona. After a brief stint working the jails, I was transferred to a small community located sixty five miles northwest of Phoenix called Wickenburg.

The beat area that I covered was a little larger then Rhode Island and there were several major highways that linked Las Vegas and Los Angles to the Phoenix area that crossed my beat.

After my transfer to Wickenburg, traffic enforcement became a major concern for my agency and I was selected to attend a traffic radar instructor course. It was at this point that my interest in radar and other traffic enforcement devices was formed.

During my twenty year career, moving through the rank of Lieutenant and assignments such as white color crime and narcotics, I trained over 1000 police officers in the proper use of traffic enforcement equipment that included radar, Vascar and laser.

On a number of occasions I would stop a motorist that had one of those advertised “radar scramblers” you often here advertised on the radio or on other websites promising “no more tickets”. The drivers were often shocked when I showed them that their “radar jammer was effective as placing a rock on their dashboard.

After my retirement I began a website development company and began designing websites for other customers.

One evening to get some web design practice, I made an informational website about police radar, radar detectors and jammers and registered the domain RadarBusters.com

One of my first web design customers wanted to sell rocks on the Internet, when I asked why would anyone be so foolish to do this he explained. He started a company that made fiberglass rocks for lawn decoration and he wanted an online presence to sell his fiberglass rocks.

I charged the customer $500.00 for his website that included a shopping cart. Six months later a major retailer approached the company asking them to make custom rocks that they could sell in their nationwide stores. He moved his operation to Washington state, trained 75 employees and he became an online success.

During this same period I had another customer approach me telling me that she wanted to sell dirt on the Internet. Puzzled I asked why. She explained that her family owned a kitty litter mine and one of the bi-products could be mixed with yogurt and used as a face cream. I said why not, charged her $500.00 and she also became an online success in six months.

It was at this point that I re-evaluated my goals. Was I going to make websites for other customers so they could make money, or was I going to create my own killer website so I could make a little more money. The choice was simple,  I was going to develop the best website in the industry that provided information about radar detectors, jammers, traffic enforcement and pick the cream of the crop and sell those items online.

In four years of testing, writing reviews, and putting the customer first, RadarBusters.com grew to be the leading website for the speed countermeasure industry.

Since the inception of Radar Busters, I have taken pleasure in meeting and working with others in the industry assisting them develop their own products such as Aaron at Legal Speeding, Leon at Blinder and Robert at the Veil Corporation,  Don at Beltronics, and countless others in the industry.

I also have enjoyed working with all the radar detector enthusiasts such as the “Guys of Lidar” and other members of the radardetector.net forum.

Lastly I owe a great amount of gratitude to Carl Fors at Speed Measurement Laboratories who took me under his wing early on and allowed me as a retailer to participate in his annual radar detector shoot out in El Paso for all these years and to Bill Peck from Peck’s Web who gave birth to the “Radar Roy” idea.

Several months ago I was approached by NetShops who had an interest in acquiring Radarbusters and the associated websites that included radarjammer.com and radardetector.net.

I told them that I would be interested under several conditions. One, that I could remain as a consultant to their company and provide to them testing information about various products in the industry for publication on their websites. Two, that they continue to provide a high level of customer support to the clients and Three, that I meet with them and tour their operation so I knew that they could meet my concerns.

Last month I came out to Omaha and toured their operation and all I can say is their customer support, call station, warehouse, and their people are all above reproach. They are a top notch team that can I feel can take Radarbusters to the next level.

I’m excited as a new chapter of my life opens and still being involved in the industry as a consultant with a company with the high caliber and integrity as NetShops.